A freelance tech writer and a certified digital marketer from Yoast. He loves reading and writing on various digital marketing topics.
In both personal and professional landscape, having a skill is very important. Without a proper skill set, you won’t be able to move ahead in life.
Whether you want to hang out with friends, attend a family gathering, or showcase a presentation for your new job, skills will help you in each phase of your life.
But here, let’s focus only on the skills you need for your professional life or career. And when it comes to your professional life, you can’t miss out on leveraging LinkedIn networking and marketing.
You may want to learn new skills to apply for a new organization or to change and move to another industry.
Further, many people also learn new and polish the existing skills to become competitive and stay ahead of their peers in the corporate sector.
While there could be many ways to learn and grow your skills, let’s talk about how we can utilize LinkedIn to grow and showcase your skills and become more visible to recruiters and organizations:
4 Best Ways to Increase Your LinkedIn Visibility
1. Highlight Your Skills on Your LinkedIn Profile
More than just the education, recruiters and organizations look for the required skills candidate has for a particular job. And most of them won’t be able to know your skills until you show them specifically on your LinkedIn profile.
Whether you’re planning to change your job or industry, you must highlight both hard and soft skills on your profile. This helps you become more visible to the relevant recruiters and professionals.
When highlighting your skills, make sure it is specific and relevant to your industry.
For example, if you're a marketing professional or want to become one, you will have to mention communication and analytical skills.
When it comes to hard skills, you can take up the 'Skill Assessment' tool of LinkedIn to test your knowledge. If you pass the assessment, it will give your profile a 30% boost and visibility to the desired recruiters.
2. Try to Develop the Skills for a Particular Job
As mentioned above, highlighting the general and basic skills won't make your profile an edge over others.
To stand out from the crowd and present yourself as a strong candidate, you must try to develop specific skills as per the kind of jobs you're looking for.
If you don't the required skills for a particular, you will fall short from others and might end up spoiling your interview.
However, LinkedIn recently releases the ten most in-demand skills a new graduate must have to get hired easily.
These skills include problem-solving, presentations, customer service, communication, leadership, and Microsoft Office.
So, if you recently completed your graduate, try to develop as many of these skills as possible.
3. Network with Industry Experts and Professionals to Explore Skills
Sometimes, even after researching deeply, you might not be able to identify the required skills for a particular job.
In that case, it is important to connect with other professionals and industry experts to learn more about the skills you need.
In this way, you can make an effort to learn these skills either on your own or by taking a relevant course online.
The more you connect the related experts and professionals, the more you can expire the different skills they have. You may be looking for similar skills for a particular job as per your networking connections.
So, to grow your skills, make sure to network with the right people, and learn various skills from them.
4. Let the Learning Process Going
You must have heard the saying that learning is a lifetime process. And it applies to your professional life or career as well.
You can't learn a specific skill and stop yourself at that point. You will have to keep on learning various things and the latest trends related to your industry.
Doing this will keep you ahead than others and help you make an expert in your subject. You can take up any online course to showcase on your profile and increase visibility among recruiters.
They expect him/her to have as much understanding as possible about the work and require minimum training and teaching. Therefore, you must learn from your past mistakes and others in your industry and add up your hat's relevant skills.
Learning a new skill as per the industry demands have become more important than ever. Organizations are looking for employees with the right set of skills and knowledge for a specific position.
So, you should learn various skills related to the demands of your industry. However, no matter what, you should have all the key interpersonal soft skills, such as communication skills, leadership skills, and management skills.
Having these skills will improve your LinkedIn profile and networking. This, in turn, will result in better clients for your work. I hope that by following these tips, you can boost your LinkedIn visibility and grow your professional network on the platform.
I'm sure that you must have found some valuable information in this article. If yes, please do share your thoughts in the comments below. I looking forward to reading and responding to them as soon as possible.
This content is accurate and true to the best of the author’s knowledge and is not meant to substitute for formal and individualized advice from a qualified professional.
© 2020 Nikhil Sharma
Risha Khan from Bhilai, Chhattisgarh on October 11, 2020:
I found your article quite insightful. LinkedIn has many features that helps job seekers to grow in one's professional life. We should list out our achievements as it gives great impression to the company recruiters. We must also increase our network by meeting experienced people to escalate in our career. Staying updated is a must otherwise we will be left behind. This is because technologies and trends change almost everyday. I am sure your article will help many people to grow both in personal and professional life.
Keep writing and all the best for your future endeavours!!!!
Amanda Clark from New York on September 25, 2020:
This is a really very good effort... Appreciate your work. Actually, this what all digital marketers or Freelancers needed the most. Well Done
Nikhil Sharma (author) from India on September 25, 2020:
Thanks a lot, Mr. Danny, for reading my hub and sharing your kind words. Stay connected for more such articles soon!
Nikhil Sharma (author) from India on September 25, 2020:
Thank you so much, Ms. Poonam, for your appreciating words.
Sure, I will keep posting such articles in the future too!
Danny from India on September 25, 2020:
Sure shot recipe for LinkedIn success. Nice tips Nikhil
POONAM MALIK from Faridabad on September 25, 2020:
A nicely written article, Nikhil, full of useful information for young professionals and for those who want to climb up the ladder.
Looking forward for more informative articles.