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SEO Tips For Using Keywords and Tags In Your Content

Carolee is a passionate writer with a love for learning and teaching. She is a published author, poet, blogger, and content creator.

Traffic from Google will make the difference

Traffic from Google will make the difference

What is SEO?

SEO stands for Search Engine Optimization. This simply means a way of getting more traffic to your site naturally or freely or organically. In other words making your site stand out enough to get audience/traffic without actually paying for it.

SEO is simply internet marketing by figuring out what people are looking for and what search terms they use when searching the internet.

Search terms or search phrases are known as keywords. These are what people type in the search box when looking for something on the net.

Using Tags and Keywords

Did you know that Google also crawls your HubPages profile page? Make your HP profile page stands out in the search engines by writing a description of the content you offer and something about yourself.

For HP users, your Account is now a Subdomain which means it no longer depends on HubPages anymore for ranking in Google. You are responsible for making you website a success. You in turn have to make your site visible by doing all you can to get the visibility you need by using some simple "seo" tips to do so.

If you are not a HubPagges member and you have your own website or blog the same rules apply. For the website owner, you need to get your homepage and about us page to stand out as do the rest of your site. Follow the same rules for title, description tags and images.

Bloggers must also follow the same rules. Your description meta tags are what will make your blog stand out among all the other blogs. The same rules apply for title, images and content.

HubPages members, your profile page is now your "home page" which also serves as your "about us" page and these are what help to sell your site. Your meta description tag should be no longer than 154 Characters, this is according to, a website that offers analysis of your site's visibility on the web. Its tests will include meta tag uses, home page and title, keyword and images. They will tell you where you have gone wrong and what to do. The basic service is free but you can upgrade for a fee.

Some SEO experts say your description should be no longer than 155 characters. I say one or two sentences.

SEO tutorial

What is a meta description tag?

A meta description tag is simply the description of you content what Hubpages members know as the Summary. It should not only include a description but your main keywords as well. Search engines will display this description along with your title and URL in search. These are the most essential selling points of your content, other than writing quality articles of course.

Making your Title Google friendly

According to Google your ideal title should be no more than 67 characters long. A title that is too long may send up red flags and Google might think it spam.

The basis of your content should also be included in your title, for example, you write an article describing the color of a leaf, your title should contain the color you are describing and the type of leaf. At title like this: Why the leaf of the Oak turns Red. That title states the color, type of leaf and also tells you that the content is informative and Google likes that. Don't deceive with your title, it should state exactly what is inside the content. One good way to ensure a good title is to write your content first then reading it to yourself, this will give you an idea which keywords to use.

Make sure all the pages in your subdomain contain a unique title, they should not be repeated, HP helps with this as their system tells you that the title is taken when creating a new hub. But you also need to make sure the titles are distinct as a letter could make the difference. Eg. The Blue House on the Hill, OR, Tne Blue House on the Hill . HP might not realize that the difference is a spelling error so it's good to remember all your titles and make them as unique as possible.

Your title should not contain more than one single letter phrase, eg. "I ate a big pie and a bun with a soda today". Titles like that are ranked very low.

If possible place your main keywords to the left of the title so that they will be extracted first. You may have more than one keyword phrases in your title but don't overdo it.


Helpful resources for your subdomain

  1. Google Webmaster Tools help - You need to have a Google account and a verified website or blog to use this feature. There are useful tips here on how to get your content to Google standards.
  2. Website Grader - a free website analysis tool.
  3. Free URL submissions to other search engines. This will get you a wider audience.
  4. - In order to use this page, you will need a Google account.
  5. Yahoo Web Analytics - also a free analysis tool from yahoo.
  6. Yahoo Developer Network - another free yahoo tool for website owners and developers.
Scroll to Continue

Notes: Utilize as many of the free tools as possible. There are many other resources on the internet and Hubpages. To get a good idea of how to handle Google read their Terms of Service. Visit their help sections for each resources that they offer like Adsense, Adwords, Analytics, Webmaster tools etc.

Hubpages also have a lot of useful information in the help and learning centers. Visit the forums and browse around to get helpful tips. You may also ask for help in the forums.

Seo Tricks

Google likes informative content. That is not to say your Poetry, Humor or creative content won't be crawled but articles that focus on "How to" will generally get better page ranks. Articles like these will include Science, Technology, Health, Finance, Family and Parenting etc.

For assistance with creative content SEO, please check out my hub on that. I will assist you in making your poetry, short stories and creative content get some more needed organic traffic.

When writing your article remember to use phrases and words that will be picked up by the search engine when someone searches for your article. These are the key-phrases or keywords. Don't over-stuff your content though as Google does not like that and may spam you.

Use relevant tags for your content but do not use tags which are not relevant to your article.Imagine searching for "Black dogs for pets" in Google and you are brought to an article about a cat that was chased by a black dog. The author may have used the "black dog pet" tag, but the article was not about the black dog for pet. In other words, use your tags wisely and you are on your way to getting search engine friendly.

Note: HP no longer offers tags. Tags are equivalent to "labels" in Blogger. Some websites still offer this feature while some automatically feed tags from your content to search.

Your content must also be relevant to the title. It makes no sense having a search friendly title with content that does not relate to it. Google will put your article in the spam box and your traffic will suffer. The most important key-phrases in your content should also be tagged on your title.

The less grammatical errors you have the more likely your content will be liked by readers. So use a grammar checker to ensure as little errors as possible.

Photos for content

Images are great for articles. They give your article a professional look and they make the article more interesting. The more original the photo, the better. Get a camera and take your own photos. if you are writing an article on something technical that requires professional photos then do your research well. Use photos that are not widely used on the internet. If you have to use a commonly used photo make sure it a not copyrighted material. It is wise to name your source and place a note in the caption. Image infringement is a very serious offense and many of us do not really understand this. Watermarked photos are absolutely prohibited.

Placing relevant tags on your photos are easy. Your source, URL and caption should be used adequately to place your tags. The search engine will pick up these tags so where the content falls short the photos make up. The more tags the better, just make sure they are relevant and not over done.

© 2011 Carolee Samuda


Carolee Samuda (author) from Jamaica on September 27, 2015:

Thank you Anuj Prapann.

georgescifo from India on May 09, 2014:

Really informative tips on SEO, and thanks for sharing.

Carolee Samuda (author) from Jamaica on May 08, 2013:

When I originally wrote this there was no summary here. We used to place our description in the first text I realized that the writing sounded really amateurish....ooooo....I had to make some

Ceres Schwarz on May 08, 2013:

Oh so that's what it is. Thanks. Guess I already have that since I always put a summary on my hubs.

Carolee Samuda (author) from Jamaica on May 08, 2013:

To answer your meta descriptions tags is what you know as your summary. On some sites it's included in the HTML head section just before the head closing tag. I'll have to clarify that in the hub Should be no longer than 155 characters.

Ceres Schwarz on May 08, 2013:

Okay thanks for the clarification :). I'll have to work on my profile page some more then.

Carolee Samuda (author) from Jamaica on May 08, 2013:

Hi Ceres, I suggest that the profile page be similar to an about us page. If you had your own independent website you would have a page where you tell your visitors about you and why you and you credentials/qualifications, you experience and knowledge in the areas you write about. I think a good profile page would have similar word count to a content page.

Ceres Schwarz on May 07, 2013:

This is a very useful hub with lots of tips that really help with SEO, which is another topic that can be confusing and complicated. By the way, what's a meta description tag? Does HubPages have that? I've never heard of that built with site you mentioned. I'll have to check it out sometime. I knew that Google also crawls the HubPages profile but I guess I have to work on my profile more. Do you suggest a long or short profile? I'm not really sure what to put there that would make it interesting.

Carolee Samuda (author) from Jamaica on April 01, 2013:

Thanks SmaamCA, have a great day!

ShaamCA from India on April 01, 2013:

Great article! very useful information. Thanks for sharing:)

Carolee Samuda (author) from Jamaica on March 11, 2012:

You are welcome Htod. Have a blessed day.

htodd from United States on March 11, 2012:

Thanks for the nice post

Carolee Samuda (author) from Jamaica on February 24, 2012:

Hi Debby, nice seeing you. Thanks for reading. I am so glad it was of help. I hope your traffic picks up from the search engines.

Debby Bruck on February 24, 2012:

Cardisa ~ That was helpful. Thanks for answering my question. Have a super weekend. Debby

Carolee Samuda (author) from Jamaica on February 23, 2012:

Thank you again Xstatic. Happy hubbing!

Jim Higgins from Eugene, Oregon on February 23, 2012:

Again, great information and a definite bookmark. Thank you for helping us newbies get started.

Carolee Samuda (author) from Jamaica on February 13, 2012:

Hello Viking305, thanks for reading and commenting. I am glad you you agree and thanks for the vote too!

L M Reid from Ireland on February 13, 2012:

Yes I agree with your points here about our Profile Page. It is now so important to get it right! Very helpful and interesting hub.

Thanks for sharing. Up and awesome

Carolee Samuda (author) from Jamaica on January 29, 2012:

Thank you cclitgirl, I really appreciate you reading and commenting. I really hope it has helped you.

Cynthia Calhoun from Western NC on January 28, 2012:

Oh, yes, another one to bookmark. Thank you, Cardisa. :) I just love your informative hubs! :)

Carolee Samuda (author) from Jamaica on January 28, 2012:

Hi Cindy, wow! I am honored. I always love your hub luv hubs and now I am in one...again...yay! Thanks for reading Cindy.

Cindy Murdoch from Texas on January 28, 2012:

Cardisa - I loved this hub so much, that I included it in my latest hub luv hub #13. Great job! -Cindy

Carolee Samuda (author) from Jamaica on January 15, 2012:

Micheal, Google also love fresh content so if you add a paragraph or two or even change the title a bit you will see a great difference.

Micheal from United Kingdom on January 15, 2012:

It is so true, what you are saying, When I go back and look at some of those early hubs (3 months lol) I too can see they need updating, Hubpages sure does teach us a thing or two and no mistake.

Carolee Samuda (author) from Jamaica on January 15, 2012:

Hi Cindy, updating your older hubs is always a good idea so those actions should do some good.

Cindy Murdoch from Texas on January 15, 2012:

Great hub! You have got me thinking about adding changing and updating to my to do list. Thanks for the great information.

Carolee Samuda (author) from Jamaica on January 15, 2012:

Thank you Ktrapp. Your profile page is maybe the most important page in your site because that's your home page. Don't make it too long but what ever you say should give an idea about the kinds of article you write.

Thanks for reading and commenting.

Kristin Trapp from Illinois on January 15, 2012:

Cardisa, I was getting ready to revise my profile this week, so I appreciate all of these excellent tips for aligning its content with my various topics.

~voted up and useful~

Carolee Samuda (author) from Jamaica on December 06, 2011:

Debby, your profile should actually have the main key phrases of your article titles. For example if most are your articles are about SEO like mine are, then put SEO in your profile description. My main profile description is only one paragraph and it explains what my website (HP domain) is about, the kind of articles I write.

Carolee Samuda (author) from Jamaica on December 06, 2011:

Fitnesszone, thank you. I am glad you find it useful. I guarantee you will see great improvement after sprucing up your content.

Debby Bruck on December 06, 2011:

Whoop! Whoop! This has been around for months and I just stumbled upon it. Good one to bookmark. Can you please explain where we put "meta-tags" in the Hubpages profile and how to do that? Blessings, Debby Up and Awesome

fitnesszone from New York on December 06, 2011:

Another great post! All your SEO related hubs are so useful for someone like me who is just starting in SEO.

Carolee Samuda (author) from Jamaica on December 06, 2011:

Thank you Sinea, glad you found it useful. I hope it helps to update your domain for better search engine visibility.

Thanks for stopping by.

Sinea Pies from Northeastern United States on December 06, 2011:

Cardisa, thank you for the great information. Bookmarked, voted up and useful!

Carolee Samuda (author) from Jamaica on December 01, 2011:

Mljdgulley354, thank you. It going to take some time to get everything right but it pays off in the end. Thanks for reading and commenting.

mljdgulley354 on December 01, 2011:

Whew, lot of information. Great hub. When I think about what you wrote I will definitely have some questions

Carolee Samuda (author) from Jamaica on November 20, 2011:

Thank you Nicola, have a great day!

NicolaTibbs from Manchester on November 20, 2011:

Good article Cardisa, very concise and clearly explained.

Carolee Samuda (author) from Jamaica on November 10, 2011:

You are welcome!


Thanks for your valuable guidance.

Carolee Samuda (author) from Jamaica on November 10, 2011:

AUPADHYAY, first off, you can't use another adsense account other than your own. I would say try applying through HP. Go to accounts, then earnings and you will see all the affiliates. Click on the Google adsense, there should be an option there that lets you apply. You may also send them a letter. I will email you with some links on how to get your Adsense account.


Dear Cardisa, according to the ability of writing a quality and useful hubs, you have set up another milestone. If you don't mind I want your advise. I had applied for the google adsense account and it was allotted to me and I got my account active. But some days after the activation, my google account was disapproved. I had never made any invalid click nor posted any of such hub which may be marked as the voilation of the rules and principles. I had made an appeal but till date no response is given. I had applied a fresh application for the same and at this time my application is rejected stating that my hub url as is not acceptable as it is not the original url of mine.

You are, therefore, very kindly requested to guide me in this respect. Please also inform me about the other accounts such as google adsense account to which I can associate with my hubpage url.

Once again thanking for your valuable hub.

Carolee Samuda (author) from Jamaica on October 30, 2011:

Thank you again Catspirit.

catspirit on October 30, 2011:

I bookmarked this hub for future use. Great information, you write the most incredible hubs

Carolee Samuda (author) from Jamaica on October 24, 2011:

Any time Rasta, anytime!

Marvin Parke from Jamaica on October 24, 2011:

thanks for being my seo

Carolee Samuda (author) from Jamaica on October 13, 2011:

Lafamillia, I look forward to reading that hub. Thank you fro the compliment.

lafamillia from Soutcentral Europe on October 13, 2011:

It is helpful and interesting. Also ,nice written - concise and easy-to-read for everyone. Vote up!

lafamillia from Soutcentral Europe on October 13, 2011:


as a Network Administrator I can say that I am pleased what I've have seen here written. I know very good what Search Engine Optimization is and how important it is. It is basically everything what you've said, and you could put the title "Everything You Need is good S.E.O".Hmm, maybe I will write something about good meta tagging and good S.E.O in next hub. Until then... Keep a good work.

Carolee Samuda (author) from Jamaica on October 13, 2011:

Thanks for reading Pedrn44, I really hope this hub helps you a lot.

Sandi from Greenfield, Wisconsin on October 13, 2011:

Thanks so much for all this good info Cardisa. I will put it to work for me:)

Carolee Samuda (author) from Jamaica on October 13, 2011:

It's definitely good Lesley. It's like having your own website. The only difference is you have to treat it like your own website. Market it, make sure you are using keywords and the proper tags. Well written and lots of content. It takes a lot of work but will pay off in the end. Being a subdomain of HP doesn't hurt either because Google loves HP so the subs coming off will get crawled much faster than independent sites.

Lesleysherwood on October 13, 2011:

Thanks for this Cardisa. I'm not sure if its good or bad all of us having our own domains now? Good tip about the summaries and tagging. Another useful site is GooglePageRank.

Carolee Samuda (author) from Jamaica on October 12, 2011:

Thanks Floating Mind, I hope you have found some useful info here.

floating mind from Chicago, Illinois on October 12, 2011:

Good hub. Makes me think and review my hubs to see how I can make them better. Thanks.

Carolee Samuda (author) from Jamaica on October 09, 2011:

Courtlneygdtm, you are quite welcome. It's a learning process for most of us including myself.

courtlneygdtm from United States on October 09, 2011:

Excellent hub! After reading your hub, I immediately went to my hubs and started making changes. Some of the changes I made included changing my titles, shortening my titles as much as possible, and adding the how to element to my titles. I will also work on my profile. I was making the changes on my hubs when I realized I had not thanked you for your hub. So Thanks! Voted up and useful.


Carolee Samuda (author) from Jamaica on October 09, 2011:

Princess with a pen, thanks for reading, commenting and sharing. Have a great day!

princesswithapen on October 09, 2011:


Your hub is great for any hubber or blogger trying to learn a thing or two about the Subdomain change. I will be sharing this with fellow writers and followers. Great hub!


Carolee Samuda (author) from Jamaica on September 29, 2011:

Hello Cladie, thanks for leaving a comment.

cladie on September 29, 2011:

I would be interested in knowing what other peoples results are.

Carolee Samuda (author) from Jamaica on September 22, 2011:

Antigua, I just realized the same thing too. Thanks! Wow, I help you and you help me.

Antigua from Antigua on September 21, 2011:

Rather informative. Funny, how just in reading I realized that the key words "how to" are not in my tags. Now it s time to work on my home page

Carolee Samuda (author) from Jamaica on September 21, 2011:

Thank you, Tillsontitan. I really hope you spruce up the profile and the titles in order to get noticed by Google. Good luck!

Mary Craig from New York on September 21, 2011:

Voted up and useful. What an informative article. You really made some excellent points. I think I need to go back and re-write my profile and be more mindful of my titles in the future as well. Thanks Cardisa!

Carolee Samuda (author) from Jamaica on September 11, 2011:

Hi Chuck, about the summary. When your hub shows up in Google the summary is what people will associate with your title. It's like a little ad. I am working on my updates too. I wish you luck with all your hubs which are a lot. The summary is optional though so you can take your rime doing them.

Thanks for stopping by.

Chuck Nugent from Tucson, Arizona on September 11, 2011:

Thanks Cardisa for a great Hub. I know I have to update my profile and I have been working on updating some of my Hubs as well. Your advice in this Hub will be valuable in this process as I will be incorporating your suggestions about titles and tags.

I just noticed that when we click on our account tab and see a list of our Hubs that HubPages has now started flagging Hubs that do not have a summary statement with the letter 'A'. This will be a big help in identifying these Hubs so we can write a summary. According to the HubPages team summaries are also a good way to get noticed by Google.

I have bookmarked your Hub and plan to return to it regularly for ideas. Thanks

Carolee Samuda (author) from Jamaica on September 06, 2011:

Maralexa, I hope this hub has helped you. Thanks for reading and good luck with sprucing up your profile and hubs.

Marilyn Alexander from Vancouver, Canada on September 06, 2011:

Thanks Cardisa! I just received conditional approval from AdSense and was heading over to improve my profile and write more summaries. I stopped to read your hub before leaving for a few hours and find it is EXACTLY what I need. It is as if you brought this hub to my eyes on purpose! Thank you, as always.

Carolee Samuda (author) from Jamaica on August 26, 2011:

Hi Greensleeves, I must say since I have been trying out the keywords thing, as I too am just learning how to, my hubs have been seeing a lot more traffic. Not the amount I would like but enough earn a few pennies and that traffic will eventually make my pages rank higher in Google.

Hope you find this hub useful, thanks for commenting.

Greensleeves Hubs from Essex, UK on August 26, 2011:

Thankyou Cardisa for an informative and hopefully very useful page. I will certainly try to follow some of the tips, and visit which you mention. Hope it makes a difference to the woefull number of visits my pages generally receive each day!

Carolee Samuda (author) from Jamaica on August 25, 2011:

Thanks Marker. Hope it helps!

marker on August 25, 2011:

Great advice! I'm going to have to make some changes to my homepage.

Carolee Samuda (author) from Jamaica on August 24, 2011:

JT, As I understand it, you can't paste codes on your hubs. Adsense automatically track your account through your profile along with the tracking ID they gave you. All you need to do is make sure your profile is till being tracked. Everything is set up by HubPages.

Jt Walters on August 24, 2011:

Hi Cardisa,

Looks like we will only get a little but of wind and rain in Florida, Thank Goodness. It will pass us tomorrow.

When my subdomain changed all of my adsense accounts disappeared from the google adsense page. Did that happen to you as well? I have almost 150 hubs and it is going to take me some time to put all those accounts back onto adsense, generate new codes, and repaste them all into the hubs.

This question is probably one for the forums but I thought I would run it by you and see if you knew what happened.

All My Best,


Carolee Samuda (author) from Jamaica on August 24, 2011:

Hi Jennie.

Because your subdomain is now considered your own and stands on it's own merit it can carry the same link juice, but it will take a lot of work and some time before you start seeing some result.

Spruce up your profile page and work on the hubs to make them searchable by the major search engines. Don't over stuff with keywords but use them wisely and you will be on your way up the page ranks.

Venture Boyz from Floating in the clouds on August 24, 2011:

I was wondering how the new sub domains would affect our positioning in the search engine. One question I still have is do subdomains carry the same PR of the main domain? For example, is a link from carry the same link juice as just

Carolee Samuda (author) from Jamaica on August 23, 2011:

JT, I see this hurricane has you worried a bit. I really do hope it turns away. I thought it did based on the latest reports I got. But it pays to be prepared so, I hope every thing works out fine.

Jt Walters on August 23, 2011:

Hi Cardisa,

There is a fever that comes when there is a hurricane on its way. Whether it hits us or not, I can't say. Thos ethings can turn at the last minute as you well know. Right now I m at my laptop and I am typing this note to you ad the neighbor is putting up boards over his windows. So I thought it turned away from us over night but the people on the block still think it is coming. I have to check the Miami Hurricane Weather Center. I have hurricne shutters on my windows so if we are hit the shutter close automatically. Not that hurricane shutters are any guarantee.

Will keep you posted. Besides the beautiful beaches, the wonderful nature of Floridians and people in the Carribean why do we put ourselves through this every year? We play the pin in a bowling game 6 months out of the year. But I love the people down this way so no compliants. I am just not wild about hurricane season.


Carolee Samuda (author) from Jamaica on August 23, 2011:

Hi JT, I hope it doesn't come your way. It has safely passed us by so we are in no danger from Irene. I hope it disintegrates before it reaches Florida.

Later, keep me posted!

Carolee Samuda (author) from Jamaica on August 23, 2011:

You are welcomed RT. Hope my tips helps.

Thanks for the comment.

JT Walters from Florida on August 23, 2011:

Really great article. If we get bad weather I am going to read up on SEO. I haven't concurred that part of hubbng yet and I need to get into it. Thanks for wirting this article it is infomrative....JT

RTalloni on August 23, 2011:

Thanks much for this really helpful info on tags and keywords.

Carolee Samuda (author) from Jamaica on August 14, 2011:

Thank you Blogvicar.

I really appreciate the comments.

Have a great day!

blogvicar from France on August 14, 2011:

You have made some excellent points here, I don't normally worry about such things. But that said there is little point writing to a public audience if they can't find your articles. Very good advice.

Carolee Samuda (author) from Jamaica on August 11, 2011:

Welcome to HP, Recipe Gal.

Thanks for the read and comment. I really hope you get some help from my article.

Recipe Gal on August 10, 2011:

Very informative article! I'm new to hubpages, and this is just the type of help I was looking for! Much appriciated!

Carolee Samuda (author) from Jamaica on August 07, 2011:

Thank you SelfDefense, glad you did.

selfdefenselesson on August 07, 2011:

I definitely learned a few things.

Good hub.

Carolee Samuda (author) from Jamaica on August 06, 2011:

Simmon, I want to thank you for stopping by and leaving a comment.

simmonsworld on August 06, 2011:

Great hub!

Carolee Samuda (author) from Jamaica on August 06, 2011:

Viking, thank you. We all need as much help as possible. You support is highly appreciated.

L M Reid from Ireland on August 06, 2011:

Very useful information here for the beginner, thanks. I must go back now and have a look at my profile page, I think it will need to be changed.

Carolee Samuda (author) from Jamaica on August 05, 2011:

Thank you Alex, I really would like my fellow hubbers to spruce up their hubs so we all can start making some money! Thank you for stopping by and leaving a comment.

Alex Simring from Australia on August 05, 2011:


Some really useful information. Good to know this particularly with the recent changes to subdomains.

Carolee Samuda (author) from Jamaica on August 05, 2011:

Thnak you Blair, I appreciate the support.

Tracy B from Canada on August 05, 2011:

Great information! Thanks a lot for the advice and tips.

Carolee Samuda (author) from Jamaica on August 04, 2011:

Binaya, I am honored that you consider my hub valuable. Thank you, we all need the help especially when writing online. So competitive here!

Binaya.Ghimire on August 04, 2011:

Very valuable, especially when we are writing online. Thanks for this useful hub.

Carolee Samuda (author) from Jamaica on August 04, 2011:

Thank you Exotic. I assure yiu will not regret it. I spruced up some of my hubs too even some poems and I am seeing positive results.

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