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Beginners Guide for Google Analytics 4 or GA4: How to Setup for Optimum Result

Atiqul Hakim is a SEO Manager at MonsterClaw and an Internet Of Things Writer based in Dhaka, BD. He loves to write about SEO, SMM and Tech.

Google Analytics 4 or GA4 is a new type of Google Analytics that promises to be more helpful for businesses. It uses machine learning and artificial intelligence to collect and analyze data. In this article, we will discuss how to setup GA4 and how to use it to your advantage.

How to Setup GA4

When you first create a GA4 account, you will be asked to select a data stream. A data stream is a collection of data that you want to collect and analyze. You can create multiple data streams for different purposes. For example, you could create a data stream for your website traffic and another data stream for your app usage.

Once you have selected your data stream, you will need to configure it. The first thing you will need to do is choose your data source. GA4 offers multiple data sources, but the most common ones are web data and app data. If you want to collect data from both your website and your app, you will need to create two data streams.

After you have selected your data source, you will need to choose your measurement ID. The measurement ID is a unique identifier that is used to collect and analyze your data. You can find your measurement ID in the GA4 interface.

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The next thing you will need to do is choose your data destination. GA4 offers multiple data destinations, but the most common ones are BigQuery and Cloud Storage. BigQuery is a cloud-based data warehouse that is used to store and query large data sets. Cloud Storage is a cloud-based file storage service that is used to store and access files.

The last thing you will need to do is choose your data sampling rate. The data sampling rate is the percentage of data that GA4 will collect and analyze. GA4 offers four data sampling rates: 1%, 10%, 100%, and 1000%. The higher the data sampling rate, the more data GA4 will collect and analyze.

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How to use GA4

Now that you have setup GA4, you can start using it to collect and analyze data. The first thing you will need to do is create a GA4 property. A GA4 property is a collection of data that is associated with a specific website or app.

Once you have created a GA4 property, you will need to add it to your data stream. To do this, you will need to go to the GA4 interface and select your data stream. Then, you will need to click on the "Add to Stream" button.

After you have added your GA4 property to your data stream, you will need to configure it. The first thing you will need to do is choose your data source. GA4 offers multiple data sources, but the most common ones are web data and app data. If you want to collect data from both your website and your app, you will need to create two data streams.

The next thing you will need to do is choose your measurement ID. The measurement ID is a unique identifier that is used to collect and analyze your data. You can find your measurement ID in the GA4 interface.

The last thing you will need to do is choose your data destination. GA4 offers multiple data destinations, but the most common ones are BigQuery and Cloud Storage. BigQuery is a cloud-based data warehouse that is used to store and query large data sets. Cloud Storage is a cloud-based file storage service that is used to store and access files.

Next Step

After you have configured your GA4 property, you can start collecting and analyzing data. GA4 will automatically collect and analyze data from your data sources. You can view your data in the GA4 interface or you can export it to a file.

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