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When a Free Online Astrologer Says "Act Now or You Will Miss Your Chance"

Sylvia Sky, astrologer, Tarot reader, and gemstone enthusiast, is a widely published author of books and articles about spiritual matters.

"Act now during this rare conjunction!" Moon conjunct Venus and Regulus, 2008.

"Act now during this rare conjunction!" Moon conjunct Venus and Regulus, 2008.

Love and Money Almost in Your Grasp...Almost

Sending your email address to get a "free horoscope reading" from an online psychic will probably net you a very long message predicting fabulous luck and money for you soon: in 17 days, or in 23 days. It might also warn you:

"If you don't seize your luck now, it will really be too late!

"What could happen to you if you don’t act now?

"I wouldn’t want to paint a grim picture and discourage you, but . . . destiny very rarely gives a chance to the same person twice. . . .This is why you must absolutely seize this opportunity. . ."

The "astrologer" or "psychic" then offers, for a price, another "reading," or "personalized" guidance, or lucky numbers, occult rituals, or something else so you won't miss your "lucky transit." The message will call you by your first name and say how much it cares about you.

The message might also say that evil forces are keeping luck and money away from you, and those forces can be disarmed, for a price.

Any astrologer giving any such message is a fake. No real, ethical astrologer will ever use such pressure tactics, urging you to "act now" and hinting at bad results if you don't. Transits -- the motions of the sun, moon and planets -- are continual, and in astrology there is no such thing as a time when you must "act fast" or miss your one chance for good luck. These "free" messages, computer-generated and all alike except for your name, are sent to everyone who asks for a free reading--and it's a very manipulative form of advertising.

Free Astrology is a Billion-Dollar Business

Fake astrologers and psychics are big business, raking in millions, and they use the same consumer-psychology advertising as other businesses and infomercials:

1. The message first creates a desire. You visited the "free horoscope" website because you were curious or troubled and wanted something free, something for nothing; and now you find out -- OMG! -- your destiny is luck and money.

2. Then the message creates anxiety: Good luck will vanish unless you act now! (You already know that every business that says "act fast" is trying to get you to buy from them -- right now!)

3. But the message is thousands of words long and very repetitive, like an infomercial, and wears down your resistance. It may say, "You are a person with high morals and ethics" or "Love is very important in your life," or "People close to you have disappointed you." It may all sound true. It may seem as if it was written for you personally. Unfortunately it is all manipulation. Hurt and worried people are extra vulnerable.

Please don't fall for this. That message is not a horoscope or psychic reading. It is advertising designed to pry money even out of educated and sophisticated people.

Still tempted? First, Google the name of the "astrologer" or "psychic." See if previous customers speak of fraud, extra charges on their credit cards, or getting barraged with unwanted emails. And all the information you get from these messages -- like, "your lucky transit starts in 11 days, so act now" -- is untrue and without any basis in astrology.

Want true guidance? Never expect it from a "free reading." True and trustworthy professional advice, whether from a doctor, lawyer, or astrologer, is never free.

Not all online astrologers are fakes. But here is one sign of a fake: those who go by only one name, such as "Gabriella" or "Jenna" or "Norah." They are not even people; they are computers or "bots." Heavily advertised, they get a lot of hits, and their carefully designed and cynical persuasive tactics fool a lot of people into spending money "right now"! Don't be fooled.

Sylvia Sky, experienced astrologer, monitors online horoscope and psychic sites for truth and accuracy. Sylvia does not select or endorse the ads appearing on her pages. Copyright 2014 by Sylvia Sky.

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joseph anopong on October 16, 2014:

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Thank y ou.

Clayton Roudette on January 15, 2013:


So many people must be grateful to you for your enlightenment, as I feel ashamed to admit, even to myself, that fell for both Sara Freder and Jenna offers in spite of my suspicion that they were possibly fakes. Now I know. Thanks !

Sylvia Sky (author) from USA on December 27, 2012:

Mary, you are welcome. Online psychics are all "for entertainment only," as it says if you will read the privacy policy page on their websites. Get a reading from a local astrologer or Tarot reader whom you can meet in person -- and check their references!

Mary on December 27, 2012:

Thank you!! I was too close to sending in my credit card to both Norah AND Jenna!

Sylvia Sky (author) from USA on November 13, 2012:

"She," the computer, knew where you were because your computer's IP address can be traced to where your server is. Just put your IP address in your search bar, and follow the result which will reveal your country of origin and perhaps the city.

vuyi on November 13, 2012:

wow i can't believe i nearly made a very generous offer ta Gabriella this afternoon..but what is funny is that she knew I was in Johannesburg. So strange though but after reading this i am unsubscribing. thank you so much

Sylvia Sky (author) from USA on April 26, 2012:

Bravo, Shayla.

One less psychic ripoff!

Shayda on April 26, 2012:

Just made a mistake of accepting a free reading from Zora It hasn't come yet but thanks for the info I will deactivate my account and get a new email address

TABLU on March 29, 2012:



Anonymous on December 12, 2011:

Thank a lot saved me from this fake astrologer..

Sincerely thanful to you..

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