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How To Write A Great Feature Article

For Essays, Assignments, Magazines, or Blogs

Have you ever wondered what a feature article is? Or how you go about writing a great one?

Maybe you just need help for an important school assignment or are looking to improve your general writing skills? It's easier than you might think and with only a little bit of effort you can produce a high quality feature article (and get the grade to match!).

The following hints, tips and ideas will apply to all types of feature articles.

Other Helpful Resources - For More Feature Article Tips


Articles aim to inform, entertain and persuade readers. But most articles will do all three to some degree. Online articles require you to be able to grab the reader's attention quickly and hold that attention. Writing a great article isn't always easy and there are many aspects that come together to make a great article.


Feature articles are detailed pieces of writing that explore a range of issues, opinions, experiences and ideas.

The purpose will vary depending on the media it is meant for. Regardless, it should appeal to the particular audience being targeted.

For example if a magazine was targeted at middle aged women, then the articles, advertising, and pictures within would reflect their interest in lifestyle, career, money, health and relationships.




Feature articles can be informative, entertaining, persuasive, or simply satisfy the reader's curiosity about a particular topic. A feature article may provide more information about an important issue, offer an opinion about current affairs, or simply present a personal or humorous perspective on modern day life. Unlike news reports, which can quickly go out of date, feature articles have a more general focus and may interest readers long past the date they're published.

Feature writers are often regular contributors who have a particular expertise or interest in their subject or topic. Writers go beyond just the facts on the surface and add colour, detail, background and personal comment. The appeal of these articles is usually the personal touch and viewpoints that they offer.

Types Include:

  • Analysis and opinion on current issues.
  • Profiles of, or interviews with well known-people.
  • Humorous reflections.
  • Personal experience or anecdotes.
  • Online articles (HubPages!).
  • Background information on local, national or international events.
  • Magazine articles.
  • Human interest stories.
  • Newspaper articles.
  • Background information and personal opinion on your interests.

Feature articles are not just dry facts, they provide story and information from a unique angle.

Feature Article Examples

Writing Feature Articles

Steps To Writing A Feature Article

-Brainstorm ideas.

-Whats the purpose?

-Research your topic.

-Grab the reader's attention.

-Keep that attention.

-Leave an impression.

Feature Article Structure

Like any form of writing, a feature article follows a standard structure. While it may vary depending on your topic, a feature article should always include a headline, introduction, a main body, and a concluding paragraph.

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Title & Headline

The headline performs a number of important functions. An effective headline:

  • Grabs the reader's attention and persuades them to read the article.
  • Highlights the main idea of the article.
  • Includes keywords (for online articles).

Feature Article

Feature Article

Feature Article


The first paragraph outlines the subject or theme of the article, it may also:

  • Provoke the reader's interest by making an unusual statement.
  • Provide any necessary background information.
  • Invite the reader to take sides by making a controversial statement.
  • Heighten the drama of an event or incident to intensify its appeal.
  • Establish the article's tone.
  • Create a relationship between the writer and the reader.

Details (the Main Article)

The middle section consists of a number of paragraphs that expand the main topic of the article into subtopics. The usual components are:

  • Subheadings.
  • Facts and statistics which support the writer's opinion.
  • Personal viewpoints.
  • Opinions from authorities and experts.
  • Quotes and interviews.
  • Anecdotes and stories.
  • Specific names, places and dates.
  • Photographs, tables, diagrams and graphs.


The concluding paragraph should leave a lasting impression by:

  • Reminding the reader of the article's main idea
  • Suggesting an appropriate course of action.
  • Encouraging a change of attitude or opinion.

Language of Feature Articles

  • A personal tone is created through the use of informal, colloquial (slang) and first person narrative.
  • Relevant jargon adds authenticity to the information and opinions.
  • Anecdotes help to maintain reader interest.
  • Facts validate the writer's viewpoints.
  • In humorous articles, exaggeration and generalisation are used to heighten humour.
  • Rhetorical questions help to involve the reader.
  • Emotive words are used to evoke a personal response in the reader.
  • Effective use of imagery and description engage the reader's imagination.
  • The use of direct quotes personalises the topic.

Don't Forget

-Research & inform.

-Write well.


-Be Authoritative.

-Be insightful.

I'm Waiting For Your Feedback.

Geroge on June 03, 2019:

To much reading. Dislike reading.

nkamo mokongwa on July 08, 2017:

Thank you so much for your piece. It wa informative

Sengs01 on March 01, 2017:

I loved this well done on creating it

yayo on December 01, 2016:

hi ,, ahm i want to write a feature article about an old log bridge and i dont know what should be my headline that would catch readers attention.. anyone? help please. you can reach me in my facebook NiceroseMary P Cahigal . thanks a lot

MC on January 02, 2016:

Thanks much, I can now make my own feature article. I'd really learn many lessons.

Aries on August 12, 2015:

This hubpage is really useful. I somewhat learn something unusual.

Jinelle Faye Canillas on August 07, 2015:

This could help me to learn more about feature. I hope that I could be a writer someday.

John-John on May 07, 2015:

I want to write a feature article on a disease called Alzheimer. I don't even know how to start or the topic I should start with. Pls help

Johng798 on April 02, 2015:

Hey there, You have done a great job. I'll definitely digg it and personally recommend to ceakabbgbedb

David on April 02, 2015:


missirupp on November 24, 2014:

Inform, Entertain and Persuade. This will be my new mantra!

Saadat Ali from Pakistan on October 24, 2014:

Awesome Article...! I'm new here and your this article is really helpful for me.

Robert Levine from Brookline, Massachusetts on October 24, 2014:

You mention school assignments in the second paragraph; feature article are very different from academic essays.

Elsie Hagley from New Zealand on October 23, 2014:

Thanks, some excellent advice here. Now all I need to do is find a subject, research about it, sit down and write it. Easier said than done.

Mary Norton from Ontario, Canada on October 22, 2014:

Glad I found your hub. Sometimes, we need to be reminded of the important points. I usually stay away from controversy although I know this engages the readers.

Caroline andrade from San Jose, California on October 22, 2014:

Very informative.

Eileen from Western Cape , South Africa on October 21, 2014:

There is a learning curve and you have great pointers - thanks !

Snakesmum on October 20, 2014:

Your tip about the last paragraph struck me - it's the part I have the most trouble with, and I'll have to work on that.

Shelly Wyatt from Maryland on October 19, 2014:

great article thanks for sharing

shreen2008 on July 31, 2014:

how much you can earn as feature article writer for magazines and newspapers?

SilverLotus1 on July 27, 2014:

For a long time I made a living as a feature writer. You've got some good tips here.

stella vadakin from 3460NW 50 St Bell, Fl32619 on July 13, 2014:

Found this to be very interesting and informative, now to try to apply all this. I have lots to write.

uzma991 on July 12, 2014:

@surfer1969 lm: anyone help me to write article in newspapers ?

Natalie W Schorr on May 27, 2014:

Cool info - thanks!

Radgrl on March 16, 2014:

Great ideas

mannjay-kumar on February 28, 2014:

im unsatisfied with this site

Danny Gibson from Northampton on February 26, 2014:

Very good lens. One that needs to be bookmarked and consulted often rather than just read once and forgotten!

martingallagher on February 24, 2014:

Thanks for sharing these great tips. It's not going to be easy for me but I hope to write some great lenses.

Reaching_Apex on January 08, 2014:

Great lens for beginners and tips for improving one's writing skills.

TanjaCrouch on January 01, 2014:

Thank you... Great lens. I saved it in Pinterest.

Charito Maranan-Montecillo from Manila, Philippines on December 20, 2013:

I agree with all your tips. Thanks for sharing. - Ms. Charito from the Philippines

ShelbyLinMarie on November 21, 2013:

Thank you so much for the info! I also pinned this for future reference.

TanjaCrouch on November 14, 2013:

Thank you! I pinned this to keep.

tonyleather on November 06, 2013:

Excellent advice here! Thanks a lot!

kepezzo on October 27, 2013:

great stuff to learn. thnx.

CaztyBon on September 06, 2013:

Thank You! What great information on writing articles!! Very precise and informative and to the point!

UberKyootChibiKun on September 06, 2013:

Thanks for this article, this should help when writing news for the school paper

surfer1969 lm on September 03, 2013:

I have over 200 plus articles on my bubblew account. I just started writing on this site again to see If I can make a profit like I did on my other website. nice article.

anonymous on August 26, 2013:

idk how to write it in a longer form my adviser told me that the article i made was too short

anonymous on August 15, 2013:

Your lens on Feature Article is just perfect and very Informative.

mcsburlea on June 30, 2013:

great lens, well written

anonymous on June 23, 2013:

Great work. Thanks for sharing.

anonymous on June 17, 2013:

cheers mate :) that was lots of help. well written!

prakash-mishra-9212 on June 15, 2013:

Nice work. easy to understand hard to work.

anonymous on June 15, 2013:

This is really amazing and helpful! As a young journalist (age 12) it isn't hard for me to do this! But I was really a feature writer, but not that excellent. And so I've read this article, and now I can prove everybody that I can do this! Goodluck to me!

nicolekato on June 14, 2013:

As a journalist, this post was very helpful.

anonymous on June 12, 2013:

Thanks for the tips, they will be of good help for me! :)

anonymous on June 11, 2013:

Thanks. Very encouraging and helpful. Been wanting to be an article feature writer... but lack the guts to do it.

anonymous on June 09, 2013:

thanks it was helpful. :)

anonymous on June 03, 2013:

This helped a lot. thanks

jemacb on June 02, 2013:

Nice and informative. Thanks so much.

aleesya_aqilah on May 31, 2013:

thanks for ur tips

blestman lm on May 28, 2013:

Good jumpstart on making a quality article for a lens

anonymous on May 28, 2013:

preetyy good !

anonymous on May 26, 2013:


anonymous on May 22, 2013:

Your text in the CAPTCHA field isn't clear as I'm sure I'm typing in the correct text. Don't you have any other means I can join. Mish

DavidTucker on May 12, 2013:

Thank you very much indeed for sharing these wonderful tips. These steps sound simple but very effective.

anonymous on May 11, 2013:

Good information! This will really help me to improve!

geosum on April 30, 2013:

Lots of good information. I'll keep improving...

leibwood on April 25, 2013:

This lens is amazing and very well thought out. Bookmarked.

anonymous on April 19, 2013:


anonymous on April 07, 2013:

thank you so much.wonderful

imagelist lm on April 04, 2013:

Thanks for the great info...

anonymous on April 01, 2013:

amazing and helpful explanation! thank you a lot!

anonymous on March 29, 2013:

I know where I will be spending my time learning!!! Great stuff! Thanks!

pauly99 lm on February 28, 2013:

Trying to improve my writing skills one article at a time. Doesn't come easy to me.

anonymous on February 22, 2013:

Thanks for the information, it is explained well but it would be helpful if there are samples or examples of feature articles.

myspace9 on February 13, 2013:

Very informative and explained very well on the topic. Thanks for the informtion.

sitebildz on February 04, 2013:

Good lens about article writing Sammy!

anonymous on January 20, 2013:

@Starzz30: i love ittttttttttttttttttttttttttttttttttttttttttttttttt.

anonymous on January 03, 2013:

hooo. That'll surely help.

ukprowriter on December 24, 2012:

Great advice. Thanks for sharing

flycatcherrr on December 05, 2012:

"Write first, Clean later" is brilliant advice for writers... and now I've got to go read the book that cleverly has those words for its title. :)

audioslaved19771 on November 25, 2012:

Simple yet informative lens. Thank you for featuring other article writing links.

lebanonrealesta1 on November 22, 2012:

hello, i received in the Quest about this lens, i did read it and it is nice

lebanonrealesta1 on November 22, 2012:

nice lens , thank for it

Didijudy from Canada on November 21, 2012:

Great information. Thanks for sharing; will use your advice.

CoffeeDude LM on November 19, 2012:

Very useful information. I like the way you organized your information. I will be writing my next article using your advice. Thanks!

Sara Dowling on November 13, 2012:

Thanks for these tips, I hope I can write as well as you one day :)

Thamisgith on November 12, 2012:

Thanks for this lens. Lots of good information here.

anonymous on November 11, 2012:

I like it very much

Starzz30 on November 11, 2012:

Very Insightful lens you have presented with plenty of useful tips and resources to ultilize on. Thanks for Sharing!

anonymous on November 07, 2012:

very good tips, I've learned a lot. kinda love it!!!!!!


anonymous on November 07, 2012:

very good tips, I've learned a lot. kinda love it!!!!!!


anonymous on November 07, 2012:

@anonymous: nice! i also kinda like it.............. 3<>

anonymous on November 07, 2012:

@anonymous: nice! i also kinda like it.............. 3<>

David Stone from New York City on November 05, 2012:

Very good short view for the topic. I get paid for both online and hard copy articles and thought you covered it very well in an easy to follow style. Angel dust!

anonymous on November 02, 2012:

it would be a great help to me

anonymous on November 02, 2012:

it would be a great help to me

montanatravel52 on November 01, 2012:

Extremely informative tips to keep in mind - thanks for a useful and "entertaining" lens!

yusra1111 on November 01, 2012:

one of the best lenses ever

anonymous on October 29, 2012:

That's really great I learned alot, well, it's my first time joining a contest about this.

mrsclaus411 on October 28, 2012:

Thank you for this helpful lens. I'm sure it will come in handy.

Aunt-Mollie on October 27, 2012:

Very well done!

tobiashk on October 27, 2012:

Thanks very helpful lens!

John Dyhouse from UK on October 26, 2012:

Thanks for the information, a really useful resource

anonymous on October 24, 2012:

So thankful for the tips in this lens. It's my desire to master feature writing. Thank you.

Paul Turner from Birmingham, Al. on October 23, 2012:

Super helpful! Thanks.

molhambakir lm on October 22, 2012:

nice i will always follow that :D

anonymous on October 22, 2012:

nice !!!! :) im glad


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