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Is Hubpages Ad Program killing Adsense Earnings?

- Is Hubpages Ad Program killing Adsense Earnings? -

- Is Hubpages Ad Program killing Adsense Earnings? -

Most of you must have heard of the new Hubpages Ad Program by now. The Hubpages Ad Program was created by Hubpages to give us hubbers an opportunity to earn more money, on top of Adsense, Amazon and eBay. It had been tested since January 2011 and is now open for everyone to join.

The main difference between Google Adsense and Hubpages Ad Program, is this:

  • with Adsense, your earnings depend on the number of clicks on the Google ads on your hubs; whereas
  • with the Hubpages Ad Program, you earn by impressions on your hubs, meaning no clicks involved, just views.

Many hubbers who have signed up with the Hubpages Ad Program have reported that their combined Adsense and Hubpages Ads earnings have doubled their earnings on Adsense alone. Some have reported their Hubpages Ad Program earnings have been higher than their Adsense earnings.

However, there are some who had reported that Hubpages Ad Program is killing Adsense earnings.


You will find some threads in the forums where some hubbers are saying they had turned off the Hubpages Ads in their hubs as their Adsense earnings had been spiraling down, mainly because of the Google Panda, but they believe the Hubpages Ad Program was contributing to the demise of their Adsense earnings. However, a few had reported back saying that even after they had turned off the Hubpages Ads, their Adsense earnings remained in coma, if not dead.

Maybe April was just a slow month.. we hope so.

Maybe May would be better.. we all wish.

Let's put the Hubpages Ad Program to the test

As the Hubpages Ad Program is new, and I am fairly new here on Hubpages (six months), I might be a good guinea pig to put the Hubpages Ads Program to the test. My experience might be of no consequence for the established hubbers who have been here in Hubpages for years and have been earning hundreds, if not thousands, of dollars monthly on Adsense. Yes, there are very successful hubbers earning a good living writing here on Hubpages.

However, my experience might benefit new hubbers like myself, who are just starting to earn a few dollars on Adsense. Will the Hubpages Ad Program kill your Adsense earnings?


I was one of the second wave of hubbers who got picked in late March 2011 to sign up with the Hubpages Ad Program. I had been hearing from the first wave of hubbers and from those who had had the Hubpages Ads since January 2011, reporting faster and better earnings on the Hubpages Ad Program than Adsense. However, they were also reporting that their Adsense earnings were down, but the combined earnings from both Hubpages Ads and Adsense, were still higher compared to their earnings before Hubpages Ads.

March Earnings

I joined Hubpages in November 2010, and didn't have Adsense account until late that month. When most hubbers were seeing their Adsense earnings soared in November and December, I had zero earnings in November, but was ecstatic to see $3.99 earnings for December. My Adsense earnings had been on an upward trend since then, and I was having a good March Adsense earnings when I signed up for the Hubpages Ad program on March 23, 2011.

So, did the Hubpages Ad program kill my Adsense earnings from March 23 to March 31st? The answer is No. My Adsense earnings in March were even higher than my Adsense earnings in February, although not that much higher.

  • Adsense Earnings in Feb 2011 - $18.16
  • Adsense Earnings in Mar 2011 - $20.36

(Please click on image to see the original size.)

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Adsense Earnings - February 2011 and March 2011


From March 23rd to March 31st, my Adsense earnings were even a little higher than my Hubpages Ads earnings, just a few cents higher but still higher.

  • March 23 to March 31 Adsense earnings - $7.03
  • March 23 to March 31 Hubpages Ads earnings - $6.50

(Please click on image to see the original size.)

Adsense and Hubpages Ads earnings - March 23, 2011 to March 31, 2011

Adsense earnings - March 23, 2011 to March 31, 2011

Adsense earnings - March 23, 2011 to March 31, 2011

Hubpages Ads earnings - March 23, 2011 to March 31, 2011

Hubpages Ads earnings - March 23, 2011 to March 31, 2011

It could be argued that I could have earned more on Adsense in March had it not been for the Hubpages Ads. Maybe, maybe not. But I was thrilled to see my Adsense earnings reached $20 in March, even with Hubpages Ads on the last nine days of the month. And with the extra earnings from Hubpages Ads ($6.50), my combined earnings for March was $26.86 ($20.36 + $6.50). This might seem minuscule for some, but for me, it was awesome.

Ok, maybe March is not a good example to show any adverse effect of Hubpages Ads on Adsense earnings. So, let's see how April looks.

April Earnings

April turned out to be a slow month for everyone because the new Google algorithm rolled out internationally in April. Traffic almost died for a few days. April started slow for both my Adsense and Hubpages Ads earnings. No traffic means no impressions and no clicks. But by the middle of April, things started to pick up, and by the end of the month, my combined earnings on Adsense and Hubpages Ads almost doubled my earnings in March ($20.36).

  • April 2011 Adsense Earnings - $18.82
  • April 2011 Hubpages Ads Earnings - $21.42
  • Combined earnings: $18.82 + $21.42 = $40.24

(Please click on image to see the original size.)

Adsense Earnings - April 2011


Hubpages Ads Earnings - April 2011


So, did Hubpages Ad program kill my Adsense earnings in April? Again, the answer is No. My Adsense earnings held it's own against the Hubpages Ad program.

After having Adsense for almost six months, my Adsense earnings to date is $86.47. It might take me another month or two to reach the $100 Adsense payout threshold. It seems that the average time to reach Adsense payout is 6 to 9 months. There are exceptions to the rule, of course. I have heard of a few people who had reached Adsense threshold payout after a month or two. It could happen. It didn't happen to me, but it could happen to you. But likewise, there are some who had taken longer than a year to get their first Adsense paycheck.

On the other hand, I would like to show you my Hubpages Ads earnings from March 23, 2011 to May 8, 2011. In 47 days, I have earned $36.03, which gives me an average earnings of 76 cents a day. This might not be much, but it is consistent. With Adsense, it's drastic ups and downs. Some days are euphoric, but some days might give you a heart attack when you see $0.00 earnings. It happens. Plus Hubpages Ad Program payment threshold is only $50. So you will see your first paycheck on Hubpages Ad Program much faster.

Hubpages Ads Earnings - March 23, 2011 to May 8, 2011


The Hubpages Ad program might not be for everyone. But Hubpages is giving us an opportunity to earn more money in addition to that of Adsense, Amazon and eBay. You can sign up with the Hubpages Ad program, and if you don't like it, you have the option of turning it off. But, what's not to like?

To learn more about the Hubpages Ad Program and how to sign up, go here.

So, is Hubpages Ad program killing Adsense earnings? So far, the answer is No.



Rosie Rose (author) from Toronto, Canada on August 15, 2013:

Hi Dataload, sorry for the late reply. Thank you for reading my hub about Hubpages Ad Program. That hub needs to be updated as Hubpages changed the ads layout and only allowed one Google ad and placed it at the bottom of the hub, and that, my dear, killed Adsense earnings for me and most hubbers.

Have a wonderful day,


DATALOAD from Michigan on July 09, 2013:

This hub has been really helpful. Thank you for the information.

Ttocs L on February 28, 2013:

My Adsense revenue goes way up if i disable Hubpages Ads. I think it just depends on if your audience clicks on the ads a lot or not.

Rosie Rose (author) from Toronto, Canada on February 18, 2013:

@moizk - I'm glad you found my hub on Adsense and Ad Program informative. But please note, that the latest changes in the Hubpages layout, putting the one-and-only Google ad at the bottom of the hub, really killed Adsense earnings for most of us. From reaching Adsense payout ($100) every two months, now it takes more than six months (if we're lucky!) to get a paycheck from Adsense.

Check out The Hubpages Ad Program here -

Welcome to Hubpages, and I wish you all the best. Cheers!



@rajan jolly

@Gracia Baliw-an




I sincerely apologize for not replying to your kind comments sooner. Thank all so much for reading my hub and leaving me a comment. Thank you. Thank you. Thank you.

Have a nice day y'all,


Moiz Khan from Pakistan on February 17, 2013:

I'm new to hubpages and this helped me a lot to understand the hubpages ad program and how it affects (or doesnt) google adsense. Thanks a lot!

newcalendar on July 13, 2012:

Thanks very much for this hub, searched for it after reading several anti hubpages ad articles. I now have no fear of using them. Well done!

Fred's Bughouse from near the Equator on June 25, 2012:

Really great hub -- full of great stuff. I'm pretty new to HubPages too and this stuff really helps me.

Rajan Singh Jolly from From Mumbai, presently in Jalandhar, INDIA. on May 23, 2012:

Great analysis again, Rosie. Thanks for sharing such useful info.

Gracia Baliw-an from Tabangaoen,La Trinidad Benguet, Philippines on May 16, 2012:

This is useful to me. I love writing to make people happy but I also want to write because I need money.I haven't apply for the adsense yet. I don't know how.

Marites Mabugat-Simbajon from Toronto, Ontario on April 26, 2012:

It's is great to see your profit chart. This is encouraging me more to keep going to hit marks and numbers like yours one day. Slowly but surely. Thank you Rosie!

dhannyya on April 12, 2012:

loved this hub...also benefitted from the valuable comments

Pamela Lipscomb from Charlotte, North Carolina on March 28, 2012:

I use one or the other. When I am being hit hard with some kind of Google change, I will use Hub ads. I don't use them together.

Rosie Rose (author) from Toronto, Canada on March 28, 2012:

Hiya AuniceReed, thanks for dropping by. I'm glad you found my hub informative and you're seeing consistent earnings from HPAds. It's more difficult to earn from Adsense, but don't worry, it will come. Cheers!

Have a nice day,


Aunice Yvonne Reed from Southern California on February 15, 2012:

Very informative hub Rosie2010, I started with Hubpages 2 years ago, but didn't write many hubs until a couple of months ago. I am seeing consistent earnings with the Hubpages ad program, but not so much Adsense yet. Social networking and article marketing helps a lot.

Rosie Rose (author) from Toronto, Canada on February 12, 2012:

Hiya snigdha.s, thanks for dropping by. I'm so glad you found my hub informative. Oh no, sorry to hear that you didn't know about the Hubpages ad program until recently, and had lost some earnings because of that. I'm glad my Adsense and Hubpages Ad program analysis had helped you in any way. Cheers!

Have a nice day,


Snigdha Shahi from India,mumbai on February 04, 2012:

Very informative Hub,I switched to Hub ad program yesterday. Had been away for a while from Hubpages and realised my mistake after reading this Hub. Lost a decent amount of my earning by neglecting Hubpages ad program.Good analysis

Rosie Rose (author) from Toronto, Canada on January 27, 2012:

Hiya eddiecarrara, thanks for dropping by. Congratulations for your earnings on Hubpages and Amazon. I received my first cheque from Amazon last week. I'm so thrilled.. I haven't deposited it yet. lol I'm glad you enjoyed reading my hub and found it useful. Thanks for the votes. Cheers!

Have a nice day,


Eddie Carrara from New Hampshire on January 18, 2012:

Your right Rosie, Adsense is up and down whereas the Hubpages Ad Program is very consistent. I have received payments from Hubpages and Amazon, but haven't reaches the threshold with Adsense yet. Good hub, voted up and useful :)

Rosie Rose (author) from Toronto, Canada on January 11, 2012:

Thank you all for your comments. I'm glad you found my early analysis of the effect of HP Ads Program on Adsense earnings, informative.


1) I had reached HP Ads payout threshold in May 2011, then every two months after until October 2011, when my HP Ads earnings had surpassed the payout threshold monthly from then on.

2) Even with HP Ads Program layout change, I continue to reach Adsense payout every two months.

A Happy, Healthy and Prosperous New Year to All,


cr00059n on January 11, 2012:

What a wonderful article. Nice analysis and coverage on earnings reports. I definitely think Adsense is secondary in earnings to HubPage's Ad. Earnings program.

SilkThimble from Philadelphia, Pennsylvania on December 14, 2011:

Thanks for the detailed information and analysis. Good to see a before/after comparison.

lejonkung on November 30, 2011:

This was an excellent article. I learned a few things from it, voted up and useful and interesting.

Charlotte Gerber from upstate New York on November 27, 2011:

At first I was earning about the same with AdSense and HubPages - now I'm earning much more with HubPages, and Adsense has dipped slightly. If you want to increase your HubPages revenue since it is pageview related, do some social networking and promote your hubs - you'll see a difference in your earnings in short order.

It is also important to fill out a hub "summary" - write 2-3 descriptive sentences about your hubs, and it will help to drive traffic for you. Search engines often use this summary.

Pamela Lipscomb from Charlotte, North Carolina on November 26, 2011:

Well, now it seem that is you are not participating in the Hubpages ad program, you will be losing money to Hubpages.

Nolen Hart from Southwest on November 04, 2011:

I've disabled the Hubpages ad program and my revenue is way up.

mynameisnotpaul from Kentuckeh' on October 28, 2011:

I've found that I am earning a TON more with the HubPages ad program than AdSense. Although I wasn't earning much with AdSense in the beginning, it was still moving slightly every so often. Now that I am using the HubPages ad program, AdSense has completely dried up. I'm not complaining though- I'd rather go with the HubPages ad program than anything because of how much more quickly I earn with it.

Jennifer McLeod from Detroit, Michigan on October 19, 2011:

This was an excellent article. I learned a few things from it, voted up and useful and interesting.

Aceblogs from India on October 18, 2011:

This hub has helped me a lot , i am a newbie in here and not started earning yet , but i am glad to read this hub . Thanks

Robert P from Canada on October 08, 2011:

Interestingly I have hardly ever made any money from the adsense ads on hubpages. On my own sites, I earn good adsense revenues. When I signed on for the hubpage programs my hubs started earning money right away. I don't think that the hubpages program killed adsense, at least in my case, as much as adsense was not a good money maker based on my content and or the site's layout. Had I not switched to hubpages program I would have continued to earn almost nothing here. I am very happy with hubpages's program.

James A Watkins from Chicago on October 08, 2011:

Thank you for this interesting Hub. My earnings from the two programs run neck and neck. Combined, they equal about what I used to make from Adsense alone before the Panda slapdown. So, it helps.

Bryce from Northern California Coast on October 01, 2011:

Thanks for being so specific and helpful.

Eric Hartman from Greensburg, Pennsylvania on October 01, 2011:

Hello. I just joined the Hubpages Ad program last night and have already seen a few pennies comming in. While my Adsense has been doing 'ok', it is always nice to see a little more coming in. I don't write for the money, but it definitely does not hurt to have money every once in a while for a night out or something. This is a great Hub and I have voted it up and useful!

MarloByDesign from United States on September 24, 2011:

Great Hub, and thank you for your clear examples. As a person who writes on saving money and financial topics, I appreciate your level of detail! Rated USEFUL.

shafmasta on September 09, 2011:

To be honest, the adsense earnings depends on clicks and I must say that its harder to get those clicks than getting pageviews. Why hate Hubpages and Adsense together. I think thats an extra way of rewarding yourself! If you don't get a click, at least your getting page view earnings. This is exactly the same for me. This month so far in September, I haven't had any clicks as of yet. However, last month I received my 1st ad click on hubpages which gave me a whopping £1-seventy-seven. Sorry my seven doesn't work on my laptop lol! :D

In dollars this would probably have been $3-$4 just for that 1 click. However, since writing my FIRST hub here on Hubpages, I had the ad program active and have earned $2-seventy-seven as of this writing. If the ad program was not used, I wouldn;t have had this income would I. Just imagine if I would have been $20 like your earnings Rosie. Thats quite a loss isnt it and many here are losing out as well :(.

Great article by the way. Very informative and I LOVEEEE article earning stats on hubs! Was good to take the time to read. By the way again, how on earth do you manage earning $0.50 and over $1 in a day. How much traffic do you recieve...:D I was hoping to reach those figures soon. I am only acheiving a few cents a day with just 43 hubs. You have only 115!! :O

Sunnyglitter from Cyberspace on August 30, 2011:

Thanks for sharing your earnings. I've been wondering how others were doing.

Kidgas from Indianapolis on August 13, 2011:

I saw my AdSense collapse, but it happened all at the same time in March. I have only recently started to see a return of traffic. I made the $50 Ad Program level and turned off the Program to see if my CTR on AdSense will improve again. If not, I will start the Ad Program again. So far, AdSense is not returning but I will give it a few more weeks.

Teresa Schultz from East London, in South Africa on July 27, 2011:

I love stats and you have a whole bunch here. I think it's still a bit early for me to decide if the HubPages Ad Program is killing my HubPages Adsense earnings. I will just wait and see, I guess :)

timonweller on July 09, 2011:

I have not done the comparison as yet for myself, but was going to do shortly, i guess giving it a few weeks then compare, however like your hub says it may drop earnings heaps..

suvitharoja from India on July 07, 2011:

Nice Hub. I recently got into Hub pages program. Few days only and trying it now.

Emma from UK on July 02, 2011:

This is the only article I have read up to yet on the Hub ads revenue. I just added it and hoped for the best really. I am not yet earning much anywhere with anything to do with my hubpages account. I have $1 thanks to hubpages revenue. But I was told you need $100 to be paid. It should help with my pension funds in 3 decades then.

SoMany Blessings from USA on June 27, 2011:

Question is how many hubs have you published to earn the current earnings from Hubpages and Adsense. I am just starting to publish on hubpages and I want to know what a good target goal is. How many hubs will earn you approximately how much?

belief713 from Earth on June 20, 2011:

I'm not 100% sure it's from the Ad Program, but I'd have to guess that's a large chunk of why my earnings have dropped with both Amazon and AdSense... unless it doesn't apply until you join. Every once in a while I analyze my earnings and since I've noticed both payments getting smaller for the past few months I started looking into what may be the cause.

Silly me, I got the invite for the Hub Ad Program back in March, but never acted on it! I just thought my earnings had dropped because of the Google slap or while analyzing I was going through some old emails and then logged in here (I honestly haven't been on HubPages for the past few months but every once in a while) and saw info about the Ad Program. Needless to say, I signed up a few hours ago, now I'll be tracking my results as well.

Moon Daisy from London on June 08, 2011:

Hi Rosie,

Thanks for sharing your experience of the Hubpages ad program with us. I only signed up to it less than a week ago, and initial signs are looking good, although it's really too early to tell.

Since I joined though, I have had zero Adsense earnings. I normally get something even if it's just pence, so I was quite surprised by this, but I will watch and wait and see what happens. I'm hoping that overall it will be a good thing for us all!

scoop on June 07, 2011:

I love the Hubpages AD program. I was doing alright before they introduced the program, but now I am doing much better thanks to the Hubpages AD program. My Adsense earnings seem to be doing the same as they always have been doing, which isn't too bad :-)

Aurelio Locsin from Orange County, CA on June 05, 2011:

Excellent article. I have only about ten hubs so far and really never earned anything on Adsense. I am, however, making a few cents a day from Hubpages.

Charlotte Gerber from upstate New York on June 04, 2011:

My experience so far with the Hub Pages Ad Program is that it has doubled my income per month. I write on a variety of topics, so perhaps that is why my earnings haven't suffered the way other Hubbers have, especially in regards to Adsense earnings. My Google Adsense earnings are just about equal to my Hub Pages Ad Program earnings. Currently I have 100 hubs, and I've been writing on HubPages for a little over 2 years.

Great Hub with lots of info for the newbie!

jumalina12345 from Malaysia on May 27, 2011:

Great review and analysis that both programme.

thanks. good job.

dablufox from Australia on May 26, 2011:

I really don't think the new ad program is going to make that much difference. The Panda update along with Hubpages misguided and doomed to fail affiliate link blanket topic ban is slowly demonstrating the downward spiral of the sharecropping model.

The affiliate link topic blanket ban will is just the beginning. Hubpages has reserved the option to introduce new banned topics for affiliate links. Thereby choking off any revenue stream which Hubpages can't claim there cut on.

This new ignorant rule was designed to try and make up for lost revenue due to panda although it has nothing to do with discouraging hubbers publishing low quality hubs.

Spam hubbers will just move to other topics, then predictably Hubpages will in turn ban affiliate links for those topics.

Hubpages will quickly only be useful as a second rate backlink resource at best!

As other top hubbers like Sunforged and Ryankett I am looking to other platforms like blogger and wordpress to protect myself from the next round of Hubpage Nazi-ism.

Diversification as well as quality is the key, its too easy to become complacent and too comfortable on a single publishing platform.

Rosie Rose (author) from Toronto, Canada on May 21, 2011:

Hiya Sinea, yes we are, isn't that great? Cheers!

Have a nice day,


Sinea on May 12, 2011:

That is such good news! What a plan that we are helping each other as we appreciate hubs!

Rosie Rose (author) from Toronto, Canada on May 11, 2011:

Hiya Sinea, thanks for dropping by. Yes, you are correct. Views from our fellow hubbers count as impressions, but our own views are not counted tho'. Yes, I believe it is definitely a good blend. Cheers!

Have a nice day,


Rosie Rose (author) from Toronto, Canada on May 11, 2011:

Hiya Angelique, thanks for dropping by. Thanks so much.. my pleasure. Yes, it looks like the Hubpages Ad Program is beneficial. Cheers!

Have a nice day,


Rosie Rose (author) from Toronto, Canada on May 11, 2011:

Hiya fetty, thanks for dropping by. I'm glad you found my Adsense/Hubpages Ad Program hub informative and useful. My computer knowledge is bare minimum, but I just keep on going. So just keep on writing. Cheers!

Have a nice day,


Sinea Pies from Northeastern United States on May 11, 2011:

Thanks for the encouragement, Rosie. If Hubpages pays per impression, do you know if that includes views from other hubbers? Adsense is per click, Hubpages is per view, correct? Seems like a good blend.

Angelique Newman from Canada on May 11, 2011:

This is a great hub--Hubpages Ad Program definitely looks beneficial. Thanks for sharing :)

fetty from South Jersey on May 10, 2011:

Thank you for a very well written hub with substantial information for any 'green' writer. I have been here a year but have not written enough hubs and I am lacking computer knowledge sometimes. I found this article to be very helpful. Thanks!

Rosie Rose (author) from Toronto, Canada on May 10, 2011:

Hiya tnvrstar, thanks for dropping by. I'm glad you found my Adsense and Hubpages ads hub helpful. I'm glad you are earning from the Hubpages Ad program. You should write more hubs and maybe Adsense would kick in. Thanks for the vote up. Cheers!

Have a nice day,


tnvrstar from doha, qatar on May 10, 2011:

Hey thanx for your beautiful hub. You have provided enough information which i was looking for. I stopped writing on hubpages because i was not earning from adsense so i started writing in triond which also pays for per page impression beside adsnese. But when Hubpages introduced this new program i am loving Hubpages again. I am earning 15 to 20 cents on an average which is not bad for a amateur writers like me. In my opinion Hubpages ad program should be there always. Voted up :) Cheers

Rosie Rose (author) from Toronto, Canada on May 09, 2011:

Hiya Barbara, thanks for dropping by. You're welcome.. my pleasure. Cheers!

Have a nice day,


Barbara Badder from USA on May 09, 2011:

Thanks for sharing all the info.

Rosie Rose (author) from Toronto, Canada on May 09, 2011:

Hiya Jeannie, thanks for dropping by. I'm glad you found this hub useful. I also find the Hubpages Ad Program good in that way.. it is consistent. We get paid by views not by clicks. Sorry to hear you also got affected by the Google Panda. As I am new, it didn't affect me that much, although a couple of my hubs that were on page 1 before disappeared and never to be found. (sigh)

Have a nice day,


Jeannie Marie from Baltimore, MD on May 09, 2011:

This is a really useful hub. I switched to the new Ad Program last week, and I am really happy with the results. I just was not doing well at all with Adsense on this site, although I was doing well with it on other sites. However, with the new Hubpages Ad Program, I make a profit everyday. I like how it is more consistent. I am also a little angry at Google for the Panda update, so if I lose some revenue with Google, but gain it using the Hubpages program, I am fine with that.

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