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Restructure Your Articles for Higher Ratings and More Web Traffic.

Don is a Writer and a Storyteller. He has published over 9 books on varied subjects along with many articles and commentary on his blogs.

Articles on Writing sites make more money.

The Article Writers who follow the rules of their Host site make more money than those who don't.

The Article Writers who follow the rules of their Host site make more money than those who don't.

Writing commercially and Making Money

OK, I am a writer and I publish my works often on a writer's website.

I have done so for years and over this time, I have watched my home site go through a some serious growing pains as they have evolved to where they are today; these growing Pains occurred for both for themselves as well as for myself and my fellow writers.

One truth that I have learned about my home site operators is a pretty simple thing; but is is a fact. You see, Host sites are business' and they exists to make money.

And, they will make money by using mine and my fellow writers works to drive income, for themselves.

It is what they do, they provide a platform for quality articles that will make a profit for themselves, as well as a portion of that profit for the writers..

Some of my fellow writers will jump up and down and complain, as I have done myself, on occasion. about the constraints they implement to accomplish this,

But, come on people, Host sites provide an excellent forum for us writers to exhibit our works, and, as such, is a highly respected provider of quality articles by Google and other search engines..

So what, if they use ads to make their money and only give us a share. At least we writers do get something from them for our works that other people will read and enjoy.

But, will it ever be enough money for all of us, the starving writers on hosting writing sites?

Well, I won't go there.

In my opinion, if you are a writer looking for that elusive "quick fortune", Hosting sites will never be your path to such riches.

There are exceptions, but honestly, there are other paths to writing riches, and you should go to them now, if this is your true goal of using these Hosting sites.

A book of Basic Writing Tips for the beginner.

My Hosting site's Preferences

As my hosting site evolved their requirements for what they now call an EVERGREEN article they felt it necessary to place certain roadblocks in the way of people who were writing what they considered low-quality articles.

You see, low-quality articles do not get good search results, either with Google or any of the other major search engines.

Is this necessary? Well, I do go to a number of other "writers sites" and I try to keep up with how they manage their writer;s content.

And, I have found that, overall, the Grass is not Greener on the other side of the fence when it comes to Writer's hosting sites. For one reason or another, I have invariably backed off from most of these other sites, and happily returned to own domain.

And, each time, I plod along with a better feeling of confidence in the overall flexibility of my hosting site itself. as well as in my writing's safety.

I will not go into the details here, but, if you want to meet your hosting sites requirements for a Quality article, then read their tutorials and you will see their well-defined details on formatting and quality standards listed quite clearly for you.

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And, they now have that little "Evergreen Checklist" box at the top of every new article for you to use as you are writing and constructing your Hub.

I will not get into the details, but they place this table at the top of every "Article under construction" for the writer to understand how well their "under construction" article meets the site's requirements.

As you write, you will see check marks appear in the table that indicate where you, the writer, are progressing in producing what they prefer to see, as indicated by word count, number of pictures and videos used, etc..

From my perspective, they cannot be any more obvious about what they want to see in an article, so I try to follow their lead and write my new articles with one eye on this new table and the other on the quality of my writing..

By the way, using this new tool has actually led to my articles getting some increase in traffic.

Hosting Site Limitations and Me!

At one point just a few years ago, I had quite a few more articles published than I do now; and at that time, my traffic overall was so bad it was almost embarrassing.

As you all know, over this same period, the Great Google and my hosting site implemented changes that punished all of us writers who were writing low-quality articles.

Many of my fellow Writers even dropped what was then some of my favorite articles and moved on to other sites for presenting their works to the reading public. Most of us though, just hunkered down and rode out this storm of change.

I, myself, was forced to accept the reality of this new writing world I lived in and I objectively re-evaluated my own works one-by-one with a much more critical eye.

Improving my articles, for my Host site and for Google.

I spent a number of hours just going back and re-evaluating my articles, from my very first one, to my latest release and analyzed what I had written in each.

I then established just what it was I needed to do raise the quality of my old articles I put this information into a checklist I used for each article I wrote to help my writings show better to the world of readers. Here are the top changes that I determined was needed;

Article Category -

It turned out that, unintentionally, I had a handful of main categories for the articles I had previously written. These categories were RV and Camping Instructions, Short Stories, Poetry, Travel Photography, Recipes, and personal Commentary. These were my favorite subjects, whether I wanted to admit it or not. Several years of writing made the point for me.

Article Size -

I had articles ranging in word count from 300 to over 5000, depending, it seemed, on my mood at the moment. And I also noticed that more was not necessarily always better, when the subject was not clear nor written to the right audience.

Article Life Expectancy -

Some of my articles were timeless, in that they would be as interesting five years from now as they were now, while others were already dated and essentially just dead articles written in the heat of the moment, for the moment. Some were more commentary than subjective.

Photos and Videos -

How many relative Photos and Videos were in the article that provided interesting information for the reader. I had many Hubs with just one lame picture that I pulled from my own photography, and not from other libraries, when I should have.

I had to reconsider my preference here and admit that I could never have enough of my own photography to enhance my writing. So, I started adding Pics from other libraries that gave the appropriate permission for their use.

Were there Links usef and if so, were they actually fresh and did they provide good supplemental access to more information on my Hubs subject?

Article Structure -

How well structured was each article? Did the information flow well and was it laid out so that the reader could get to my point easily and did my Hub's structure help or hinder the reader's enjoyment.

I realized that some of my articles used only a few capsules and when pulled up by a reader, they immediately seemed to be "long-winded" or not very informative. This is a curse for any writer when trying to capture and keep a reader's attention.

Reads and Comments -

I was a lousy follower of what my Hubs were doing for or against me. I used to check maybe once a week to seem my reads and to read other peoples comments.

Well, these counters on your Accounts page are very important to your articles popularity and thus success. I realized that by ignoring my readers, I was essentially crippling my own chances of growing an audience of Followers.

While in actuality, I could use what I had done "right" in previous articles to define what to change in my not so popular ones.

A rewrite project that took months

Using this personal checklist, to prioritize my work, I spent quite a bit of time, sporadically I admit, to pull my existing articles up to my own new and powerful standards.

And, it worked.I have not magically become Rich overnight, but I did rise slowly through the rankings for other article Writers on my Host site, but also in my rankings with Search Engines.

But, after a while, I became aware of a new reality for me and other writers on HP.

There are certain, already written, Articles in my account that just are not going to have a long life on my Host site. I had to figure out what I could do with these, next. And that is the subject of another Article of mine, called How to Use WordPress to drive traffic to your Articles.


Top Writing Tips

Improve your Vocabulary for Writing

This content is accurate and true to the best of the author’s knowledge and is not meant to substitute for formal and individualized advice from a qualified professional.


Mary Norton from Ontario, Canada on December 11, 2015:

I am trying to improve the quality of my hubs but there are many things to learn. However, it's no excuse if I place in front of me a commitment to make my writing worthwhile to readers. It will take time but I am taking the steps. Thanks for your tips.

Dianemae on July 11, 2015:

Just the information I have been looking to read. I need to go back and remove outdated and add to my original. Thanks for the push I need.

McKenna Meyers on June 14, 2015:

Great tips, Don. It's a lot of work but fun at that same time. Re-working one's hubs is a chance for redemption and that's always encouraging.

Jacobb9205 on April 19, 2015:

Thank you for this, I will have to try to fix my hubs

Don Bobbitt (author) from Ruskin Florida on December 23, 2014:

BWD316- Well then, Welcome back! I look forward to seeing your new stuff as it hits the site.

And, thanks for the nice comment on my Hub. I ope t is of some help as you upgrade.


Brian Dooling from Connecticut on December 21, 2014:

Nice hub Don! I've been absent from Hubpages for a while now but this month I have begun to dive back in and my first thought was to go back and check over my old hubs. It's good to see that others have done the same thing and that it can make a difference! Voted up!

Don Bobbitt (author) from Ruskin Florida on December 21, 2014:

Joel- Thanks for the comment and I hope the information will be of some help to you as you write yourHubs.


Don Bobbitt (author) from Ruskin Florida on December 20, 2014:

Lorelei- HubScore? Hmmmmmm! Well first of all, always keep in mind that a Hubs "Hub Score" is an HP thing. Google doesn't see it, so it has no effect on what you get from Google.

Secondly, it is a result of how HP sees your Hub and includes a number of their specific variables. And, keep in mind that our fellow Hubbers are great readers, but horrible at spending money on ads so they only account for your piece of the HP pie.

Third and most important? Personally I will go to a Hub that has a low score and work on it before I go to one that has a high score. You see, when I do go back, invariably, the low scored Hubs are the ones that really could use improvements.


Joel Diffendarfer from Jonesville on December 20, 2014:

Don, as usual, good content! As a new writer here, I find articles like yours very helpful. Thanks!

Lorelei Cohen on December 20, 2014:

I am one of the recent Squidoo imports. Slowly getting my articles adapted and nestling in to the Hubpages program. One thing that still confuses me though is what Hub score has to do with earnings? I cannot seem to figure out if they relate.

Don Bobbitt (author) from Ruskin Florida on January 04, 2014:

kikalina- Thanks for the read and the kind comment.


kikalina from Europe on January 01, 2014:

Interesting tips. My time on hubpages is unfortunately very limited but you have some excellent ideas.

Dennis Thorgesen from Beatrice, Nebraska U.S. on July 05, 2013:

Hub pages gave me my start at business. My first article actually to be published was on hub pages. Not written, published. People are still finding it on search engines.

You have to give readers what they want. This has to be on a page they will remain on. Titles are important as well as keywords. The title should tell a reader what to expect. Words, pictures, and videos should deliver on the promise made with the title, meta description, and keywords.

Once you have these figured out writing is simple.

Don Bobbitt (author) from Ruskin Florida on July 05, 2013:

FlourishAnyway- Thank you for the Read and the kind comment.

Hopefully this information will be of some use to other wroters on HubPages.


FlourishAnyway from USA on July 05, 2013:

This is good advice for all Hubbers. Thanks for sharing.

Don Bobbitt (author) from Ruskin Florida on June 25, 2013:

AugustusSamuel- Thank you for your comment on my Hub. I hope it has been of some use to you especially when you get more into writing.


Don Bobbitt (author) from Ruskin Florida on June 25, 2013:

janetwrites- I appreciate your comment and I hope the Hub was of some use to you.


chukwunonso samuel on June 25, 2013:

great hub i only wish i have enough time to write my self.

Janet Giessl from Georgia country on June 24, 2013:

Very valuable and useful information for writers you provide here. I hope many writers will read it as it will be very helpful for them. I love HP as it has a strong community and HP does everything to maintain their business even though people are complaining about new rules or whatever. But HP still exists whereas other writing sites come and go. Thank you for sharing this great hub.

Don Bobbitt (author) from Ruskin Florida on June 24, 2013:

Sue Bailey- Thanks so much for the read and the Comment.

I hope the information is useful to some.


Don Bobbitt (author) from Ruskin Florida on June 23, 2013:

kashmir56- Thank you for the read and for your comment.

Of course you are right, we need to write, and use and appreciate HP for what it is, a business.

And, they need to do what they need to do to keep this forum of ours running.

I appreciate the Vote UP and the Share,

Have a great day,


Don Bobbitt (author) from Ruskin Florida on June 23, 2013:

dahoglund- Thanks for the comment on myarticle.

Personally, Looking at your work,I would continue to write, and the length is what the length is.

I, myself, write my works all the way to the end. Which is the appropriate stopping place in any story.

If someone thinks your or anyone else's works are too long, then I would suggest that they change over to comic books.Lots of Pics, and few words.


Thanks again for the read,


Susan Bailey from South Yorkshire, UK on June 23, 2013:

Great hub Don. Some good suggestions here. Voted up and shared

Thomas Silvia from Massachusetts on June 23, 2013:

Hi Don great informative article with much valuable information within it. Ranting and raving won't change anything, HubPages will do always what is best for them. And we has writers must do what is best for us to make money here or anywhere for that matter.

Vote up and more !!! Sharing !

Don A. Hoglund from Wisconsin Rapids on June 23, 2013:

I came to hubpages more or less by accident, looking for a place to write. I probably lack the computer literacy most others have so much has been trial and error. I tried to keep my hubs short (500-1500) words figuring that would be the average attention span. This was after being criticized for being too long. Now I find that my maximum should be the minimum length.

Also, I wonder if it is worth rewriting shorter hubs or just write new ones.

Don Bobbitt (author) from Ruskin Florida on June 23, 2013:

billybuc, great to hear form you, and thanks for commenting on my Hub.

I hope to help some of our peers understand that they need to USE the HP system and stop ABUSING it.

HP is a great forum for writers but they do need to understand how to use it properly and with realistic expectations.



Bill Holland from Olympia, WA on June 22, 2013:

HP provides exactly what I need them to provide. A forum for my writing. I am the one who chooses not to write according to SEO rules and I'm the one who chooses not to use the suggested templates. Complaining about HP is a complete waste of time.

Nice job, Don! Helpful and logical, all in the same hub. :)

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