I have been in a Network Marketing organisation for about 2 years. I think I have enough experience there to share about my stories.
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What is a door-to-door salesperson?
As the title suggests, a door-to-door salesperson is essentially someone who goes around to every unit to sell. What they sell depends on what company they are employed under.
For me, I took up this job in the same network marketing company which I have written about few months back. The product I was selling is related to telecommunications. I was helping one of the major telecommunications company in Singapore to sell corporate mobile and internet services to the different business owners.
The product offering is huge, and it has almost everything that a business owner may need to improve their current systems when it comes to telecommunications.
What do I do on a daily basis?
I was working as a door-to-door salesperson for about half a year. There was already another team in our company which were doing this campaign. My team went joined their campaign as our existing campaign, charity, has already ended.
As someone who has had zero experience in door-to-door sales before, I have always wondered what these people do on a daily basis. Well, apart from going door-to-door for sales. Let me break it down for you.
Just for your information, for my organisation, we had a 6-day work week.
8am — 830am: IC Meeting
This is the time of the day when all those performing seniors will be in the meeting to discuss strategies to tackle the location or reviewing the performance of the other team members.
830am — 930am: Upskilling session
During this period, everybody will work together to improve their skills in order to effectively close more sales. Different activities could also be conducted during this period. It really depends on what the manager has in stored for the team.
930am — 10am: Main Meeting
The time of the day when all the different campaigns will come together to listen to the main meeting. Typically, this is run by one of the managers. Topics that will be discussed during the meeting includes personal development, sales skills, or even business skills.
10am — 11am: Follow-up leads / lunch
This is the most crucial period of the day. Following up with our leads. During our past few days, we will surely encounter business owners who may not be available on that day to discuss further. You will have to follow up with these business owners in order to not lose out on sales. To facilitate this, proper tracking of leads is crucial. During my time here, I've seen colleagues who missed out on many potential leads because of their disorganised nature.
11am — 4pm: Sales Acquisition
This is the part of the day when we head on to our location and go knocking on every door that we see. We will normally go in pairs to prevent any incidents and also to help with buddy pitching / closing.
4pm — 430pm: End Day Review
The respective team in-charges will do a quick review of the performance of each individual members. Typically, covers what we did well and what we can improve on tomorrow.
5pm — 9pm: Post work activity
Depending on the day, there could be activities prepared for us at the end of the day, so we'll have to return to the office and participate in those activities.
On a typical day, most of us will reach home close to 10pm.
How is the income?
Here comes the part where most of you are waiting for. How is the income?
To be frank, it really depends on you as an individual. How much and how far you are willing to go to get that sale.
For me personally, income was not great. Most of the days, I go back with $0. Some days, I can earn a few hundreds, but that's not always. As they say, there are always ups and downs when it comes to doing sales.
Being part of this campaign for over 6 months, I come to realise that most of my co-workers there are earning about the same as me, which is not great. There are only a handful of them who are high-flyers and are earning triple digits consistently on a daily basis.
What are the challenges that I faced?
Where do I even start? Honestly, there were many challenges which I faced being part of this campaign.
Telecommunication plans not due for renewal
This is one of the biggest challenge which I faced. As mentioned previously, Singapore has 3 major telecommunication providers. The thing about our campaign is that we are not able to close a deal with business owners who are still not due for renewal. Sure, they can always opt in to buy more services but let's face it, how many internet services does a company actually need?
If their plans are not up for renewal, there is literally nothing we can do other than to try selling them one of the SIM only plans that we have. To be frank, most wouldn't buy it. There have no use for a new phone number.
Unable to renew the contract for those who are under another account manager
For the particular campaign that I am part of, there were many account managers. If it so happens that the customer belongs to another account manager, my company will not get paid for any renewal of contracts. So, naturally, if we were to encounter such situations, we will advise the owner to look for their original account manager.
Boss not around
This is quite common. Most receptionist will give you the answer that their bosses are not in when we go around knocking on their doors. The thing is, most of the time, their bosses are actually in and that the receptionists are just trying to shun you away. You will have to find a way to talk yourself into meeting the boss of that company. The most common argument we provide is in terms of savings. If the receptionist were to be running the company, wouldn't they want to save cost? Usually, after hearing this, the receptionist will immediately contact the boss or bring us in to meet the boss.
Threaten to call security
This is quite rare, but it did happen a few times when the company threatened to contact the police. When we meet this kind of situations, the best thing to do is to leave the building before the security guys catches us.
Few weeks with no income
Due to the nature of such jobs, you will need to be prepared to go a few weeks without earning anything. If money is extremely tight for you or if you have a family to feed, I will strongly advise against taking up such jobs. Even me and some of my co-workers faced such situations where we had 0 income for a few weeks which kinda sucked.
Would I recommend this job to my friends and should you try it?
Having said all that, would I recommend this job to my friends? The short answer is no. A slightly longer answer would be yes, but always have a backup plan ready in case this job does not work out for you.
The amount you can earn if you are able to close sales is actually quite impressive. One broadband plan can earn you minimum $150 which is quite substantial. Just imagine closing one such customer every single day.
But the truth is, closing such customers on a daily basis is close to impossible due to the limitations that we face from such campaigns and the fact that not all business owners welcome door-to-door salesperson.
But, if you are able to break through that first barrier, then the possibilities are endless.
I'll be honest, though, the experience and exposure you can get from taking up such jobs can be a good thing too. Prior to this, I have always thought that it is easy to get sales from such companies, but, it is quite the opposite. From talking to business owners or their receptionists, you will get to hear from their perspective the challenges of running businesses or the challenges of meeting such salespersons.
This content reflects the personal opinions of the author. It is accurate and true to the best of the author’s knowledge and should not be substituted for impartial fact or advice in legal, political, or personal matters.
© 2021 Muhammad Shairazi